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New owner promises to take Concorso Italiano to new heights

A new team is promising to breath new life into one of the staple events of Monterey Car Week and to elevate it to the greatest Italian lifestyle event outside of Italy.

Concorso Italiano has long been a slightly nomadic favourite or visitors since its inception in the 1980s, but some feel it has flagged in recent years.

All this is set to change on Saturday 17 August with the new organisers pledging to broaden the appeal, boost the  food and drink, plus add a tour, opera night, and VIP packages.  

What won’t change is the location, which will remain the Bayonet & Black Horse Golf Course near Seaside, just outside Monterey.

New owner Richard De Andrade – who bought Concorso from previous owner and chairman Tom McDowell – was previously a patron of the event and said he has a five-year plan to expand it into more of a lifestyle event than a car show.

Already lined up for 2024 is a focus on Pininfarina, Valentino Balboni will lead the Lamborghini judges while the Best of Show will win a trophy by Walter de Silva, 

For more details, tickets and special packages, click here

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